In one of my interviews with secondary school children, the student mentioned that to encourage more students to recycle or use the recycling bins the `fun' factor must be there. That is because according to her, teenagers will often do something if it is fun. I think this is an important piece of information and a strategy to change towards pro environmental behaviour. Coincidentally, I received an email from Fostering Sustainbale Behaviour about the `Fun theory' on You Tube. check this out. http://www.thefuntheory.com/. The video shows fun ways to
1- Make more people use the stairs instead of the elevator. It works!. What they did was, they put piano sounds on the stairs when people step on it. It definitely increased 60% usage of the stairs instead of the escalator.
2-Make more people use the bins instead of littering on the ground around the bin. They put in a sound effect in the bin.They labelled the bin `The deepest bin'. And everytime a person throws something into it, an echoing sound similar to throwing something very far down appears!An added 40 kilos of waste were collected for the day.
3- Make more people throw glass bottles into the recylcing bin. They included sounds like an arcade/pinball machine and had points appeared everytime a glass bottle was thrown in. That made people beratur just to put a glass bottle in!
I love their ideas!
1 what are your thoughts?:
that sounds like a common sense to me, obviously people will be more attracted to do something fun. but what's interesting is that, the fun theory! all the best for your research kak win. looking forward for the findings!!!!
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